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ON THE INSIDE WITH MARILYN KIRSCHNER

 

Fall/Winter 2011 Children's Club: The 'Ideas' of March - Footloose and Fancy Free (socks, leggings, tights, legwear)

It's not just the Ides of March, but the 'ideas' of March, where the March ENK Children's Club (March 6-8, 2011) is concerned. Indeed, it's not just about products and items that look good, but that have a good idea behind them. As I covered the trade show, in search of the best of the best for infants to tweens, in the 'accessory' arena, I kept thinking about the 'BIG' idea behind the line, the product, or in the best cases, both!

These are some of the ones that stood out this time around.

 

Cricket Hosiery / Tic Tac Toe

The socks kids ask for by name

Wholesale: $1.50 - $6.75

Sizes: Boys 4 - 7, Boys 8 - 20, Girls 4 - 6X, Girls 7 - 14, Infant, Layette, Preemie, Toddler

What's the BIG idea? The originators of the original hand- linked seamless socks (the ultimate in comfort), the company's mission and their goal, (ever since their founding in 1985), has been to create "happy feet" and to offer the highest quality at a good price and each season, they add new whimsical prints and patterns to their little girls' and boys' socks and tights lineup.

Standouts: The brand new 'Glow in the Dark' socks (all the better to see the outstanding patterns!) in a dinosaur pattern and Halloween themed print; the boys' socks in assorted graphic patterns (Camo, Box car stripe, Ahoy Matey!, Dueling Knights.

 

Standouts: The little girls socks printed with hearts, cupcakes, large dots, and the purrty kitty print.

 

Tel: 516-931-6510, 203-336-4901

E-mail: customerservice@tictactoe.net

www.crickethosiery.com

 

 

Dolly & Dimples

Unique baby collection of infant booties

Wholesale: $3 - $11

Sizes: 0 - 12 months

What's the BIG idea? High quality, eye catching, and fabulously original baby booties which are 'gift ready' in an adorable box personalized for each collection. 

 

Standouts: The Gift Box Collections for baby boys (Grab Your Saddle & Boots, My First Wheels, Pee Wee Sports Center) and baby girls (Patisserie/Pastry Shop; Shopping on the Square; My Little Princess Sparkle Socks)

Standouts: The brand new Mary Jane Black or Mary Jane Light Pink tights with ruffled 'tush'.

 

Lynn Meyer Showroom

www.lynnmeyerinc.com

Tel: 212-947-5522

www.dollyanddimples.com

 

 

Jefferies Socks

Design and color for kids of all ages

Designer: Emily Coleman

Wholesale: $2 - $10

Sizes: Boys 4 - 7, Boys 8 - 20, Girls 4 - 6X, Girls 7 - 14, Infant, Layette, Preemie, Toddler

What's the BIG idea? This company is 'all about' "colorful, bold, and fun" (not to mention 'pattern'!) and while Jefferies Socks began as a hosiery manufacturer for men and women, they subsequently branched out to include the children's market (and this division has been growing and expanding ever since). Above, all, they aim to please, are very customer oriented, and (almost) no request is ignored.

 

Standouts: The boundless selection of cotton blend footless and footed tights for fall (from lurex threaded solids to graphic oversized dots and animal patterns, etc.) sized for newborns up to 10 years of age; the adorable newborn and baby tights with ruffled 'tush'.

Standouts: The too cute for words newborn and infant sized crochet shoes.

 

Tel: 800-334-6831

E-mail: socks@jefferiessocks.com

www.jefferiessocks.com

 

 

MP Socks & Tights

 

High quality wool and cotton children's hosiery

Designer: Martin Pederson

Wholesale: $3 - $5

Sizes: Infant - adult

What's the BIG idea? Founded in Denmark over 60 years ago, MP Socks & Tights have become known for their high quality, super soft, and super comfortable socks, knee highs, and tights (which are themed to fashion trends each season). Each product has the patented interlocking toe (providing the utmost in comfort), and their 'Superwash' wool socks and tights are guaranteed NOT to itch thanks to the use of cotton lining.

 

Standouts: The brand new cotton lined Superwash wool multi striped 'fashion' tights for kids and teens in assorted patterns (stripes, dots, flowers); the coordinated hats.

 

Lynn Meyer Showroom

Tel: 212 947 5522

E-mail: lmeyerinc@aol.com

www.lynnmeyerinc.com

www.jamesgirone.com/mp

 

 

Trimfit

An established brand specializing in socks and tights for babies

Wholesale: For more information, contact the company directly

Ages: Newborn to 15

What's the BIG idea? Known as the "one-stop shop for children's legwear", this well known iconic brand is also known for their tights, and they have taken this to a new level this season, with their  new leggings packaged as legwear in a variety of quite fashionable, 'on trend' incarnations

 

 

Standouts: 'Denim' look alike (down to the contrast stitching) packaged leggings; the graphic boys' knee highs.

 

Tel: 215-781-0600 

E-mail: mail@trimfit.com

www.trimfit.com

 

 

Zutano / United Legwear

 

Hosiery, legwear, socks, and footwear for fashionable infants and toddlers

Designer: Uli Belenky

Wholesale: $10

Sizes: Infant, layette, toddler

What's the BIG idea? This global manufacturer of socks and underwear has just partnered with Zutano, to create this brand new line of innovative booties, tights, socks, and footwear for 'fashionable' infants and toddlers, which are very much in keeping with the Zutano name (thus, the use of joyful color, whimsical prints and patterns, the use of advanced fabric yarns, and eye-catching packaging).

 

 

Standouts: The infant terry gripper and 3D socks; the 2- and 3-pair crew socks in assorted patterns; the striped knit bootie gift sets in pouches; the striped tights with legwarmers; the striped and polka dotted footless tights

 

Tel: 212-391-4143

E-mail: sales@unitedlegwear.com

www.unitedlegwear.com

 

 

Seen at the March 2011 ENK Children's Club; Originally published April 15, 2011

 

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