(Cabot, VT; November 17,
2003) Babies provide the basis for everything that is
Zutano
- from the fit and style of our clothing, to the huggable
plush toys we create, our mission has always focused
solely on the comfort, happiness and healthy growth of
babies. Zutano was in fact founded by two loving new
parents wearing babes in snugglies while they worked.
It's no surprise then that the brand new sons and
daughters of today's Zutano employees are welcomed with
extended arms into the company's workplace. Following a
carefully customized maternity/paternity policy, new
mothers or fathers are encouraged to bring their baby to
work.
How it Works
Zutano's Bring Baby to Work program is
available for babies up to 12 months old and is
applicable for both adopted and birth children. For
parents who chose an outside childcare provider, Zutano
reimburses a percentage of their approved childcare costs
for the same twelve-month period (for safety reasons, not
every employee's position can be tailored to accommodate
an infant). Zutano also offers new parents scheduling
flexibility, easing the stress of squeezing in all of
those post and pre-natal appointments and general doctors
visits. "This policy is a natural evolution of the
company's core value system and growth", states Steve
Kandrac the company's COO. Denise Towne, one of Zutano's
first employees to use the new program, states, "I
couldn't imagine leaving my little boy Patrick in daycare
when he was a newborn. I am thankful for the opportunity
that I was given to share in every moment of his first
year without having to sacrifice my career. He was
welcomed and loved in the office as part of the growing
Zutano family." Amanda Gravel (in photo below), another
new Zutano parent, says, "If I have to go to a meeting, I
ask a co-worker to watch my baby, Zaccari, or I just
bring him along."

Supporting Mother and
Baby
Michael Belenky, founder and president
of Zutano, notes, "In today's stressful world, with both
parents working, it is often difficult to juggle work and
family life while maintaining the quality of both. But
we've discovered that when employees are supported at
home, they perform better at work and are happier about
being here." New mothers who have the opportunity to work
alongside their child are able to focus more acutely on
their job without constantly worrying about the welfare
of their little ones in daycare. The babies benefit as
well. Since the first year of a child's life is such a
critical period for bonding and emotional development, a
baby that is given reliable and loving attention by it's
mother and supporting family (in this case caring
coworkers) during this period will ultimately be a
happier and more self-assured little person. "We are
currently experiencing a little baby boom here in the
office," says Michael, "You'd think that even one child
would cause a distraction, but these kids get such
terrific attention, and are simply so happy to be next to
mom - they're on their best behavior every single day. In
honesty, from mother to child to customer service and
accounting - our office is a happier, more relaxed, yet
powerfully productive environment when there are little
ones around."
One Great Working
Family
Every member of the Zutano team
contributes to the success of the new maternity/paternity
policy - human support is key, though to make the
arrangement physically possible the building that houses
Zutano's headquarters has been thoughtfully modified to
accommodate the presence of babies; a number of private
offices have been outfitted with cribs, toys and hanging
mobiles, a comfy changing table adorns the company
bathroom, and the newly renovated photo studio is wall to
wall carpeted and furnished with soft chairs and quiet
corners to provide a private space for nursing moms or
occasionally fussy babes.
When present in the work environment,
Zutano's littlest members even join in the everyday
business of a children's wear company. Perfect fit and
photo models, the always available babies of Zutano
mothers are frequently called upon to test the size or
cut of new garments - for Zutano's creative design team,
there's nothing quite like having a living model to
measure against new samples. And when the finished
garments arrive, emergency photo shoots can be organized
in the space of an afternoon.
With a total of 25 employees Zutano is
still small enough to feel like a large family.
Supporting one another is second nature and the joy one
experiences in watching a smiling baby giggle, or feeling
the grasp of a tiny newborn hand, is shared by everyone
present. A proper team, Zutano's dedicated employees work
magnificently with each other, as a fully functional,
growing business AND a physically and emotionally
supportive family. The result of such care and
cooperation: one fashionably successful company that is
breaking new ground to prove that It is possible to
maintain a full-time job while keeping your full-time new
family close to heart.