Tosha Hays Launching Two New Special Occasion Lines at August ENK Show
(Charlotte, NC; July 1, 2003)Tosha and Friends
Tosha and Friends is a party gown line that inspires fun, confidence and creativity in young girls. Known as the Fashion Five; Monica, Patti, Paris, Stacey, and Melissa, each have a special power. Tosha and Friends will be offered in sizes 2T to 6X. Look for this colorful new line at the August 2003 ENK show! (Price) Wholesale $30 to $80.
The Timeless Collection
The Timeless Collection is a new mid-tier special occasion line from Tosha Hays. The Timeless collection is an excellent compliment to Tosha's current couture line. You can expect classic Tosha Hays clean lines, heirloom quality and beauty with her latest line. The Timeless Collection will debut at the August 2003 ENK show and is offered in sizes Newborn to 6X. (Price) Wholesale $30 to $80.
About Tosha Hays
Tosha Hays is a designer and manufacturer of a children's special occasion line based in Charlotte, North Carolina. 2002 was an exciting year for Hays. Fashion editors chose Hays' sophisticated Christening wear for their magazines' fashion editorials. Later in the year, Hays, who began her signature collection after stints as a merchandiser in the work rooms of Tommy Hilfiger, Inc. and head designer for Susan Turner Baby Christening division, won the prestigious 2002 Fresh Face Award in the special occasion division from WWD Children's Business Magazine.
Hays' modern design aesthetic appeals to buyers and mothers, who want an alternative to old-fashioned, heavily embellished infant Christening and Special Occasion wear. A Tosha Hays creation relies on clean lines to showcase fine textiles and innovative detail: necklines are unruffled, sleeves on gowns are straight or slightly puffed, and skirts are luxuriously full, yet not overblown. Where other designers layer lace over lace, Hays uses her trademark crisscross pleating for visual interest. Asked what influences her, Hays responds, "The art and beauty of simplicity."
The Tosha Hays collection is carried in better children's boutiques and department stores across the country.
For information, contact brad@toshahays.com, or visit www.toshahays.com, Tel: 704-334-2828.
